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M&S always seems to be ahead of the curve when it comes to its drinks launches whether it's Colin the Caterpillar Slushees, funky canned cocktail range or own-brand canned wine, they've got it all.
So it's no surprise that they're leading the way when it comes to supermarket low and no alcohol offerings. Here at Delish HQ, we've always been a big fan of Marks' Fizzero alcohol-free sparkling wine, and now they've added a brand-new range of 15 low-alcohol drinks.
The 15-strong line-up includes low-alcohol versions of the iconic M&S cocktail tinnies, alongside top-quality sparkling teas, bottled cocktails, lagers, ales and even a hopped Tropical Sour Kombucha.
Apparently it has taken the team over a YEAR to develop these drinks to get the flavour spot on and we've been promises a "game-changing range" with "unrivalled quality and value for money."
“No longer do Brits have to suffer in silence with an orange juice or extortionately priced mocktail," says Bryony Wilkinson, Buyer for No- & Low-Alcohol Drinks at M&S. "This incredible new range is the culmination of over 12 months of hard work by our experts who have gone above and beyond to make sure these brilliant drinks promise all the flavour with none of the booze."
So why has M&S gone all out?
There's no escaping the fact Brits are cutting back on booze. Over a third of Brits say they have consciously reduced their alcohol intake since the start of 2023, according to new research from M&S Food, where sales of non-alcoholic drinks have also sky-rocketed by more than 100 per cent in the past 12 months.
So, what can you get?
For canned cocktail fans, you can now buy 0.5% Low Alcohol G&Ts, Grapefruit & Chilli Collins, Lime Mojito and Cola & Golden Spiced.
The G&T and Mojito can also be purchased in larger 75cl bottles, alongside a 0.5% Low Alcohol Pink Passion Star Martini.
For those wanting an alternative to wine, the FrizzanTea is a perfect option (in Brut and Rosé), made with naturally fermented sparkling Darjeeling tea.
Whilst beer loves can enjoy Low Alcohol Tropical Sour Kombucha, Czech Lager, British Craft Lager, Pale Ale and Peachy Pale Ale.
With single beer cans starting at £1.65, cocktail cans at £2, cocktail bottles at £4, and FrizzanTeas at £8, this is by far some of the most affordable no-alcohol ranges on the market.
Bravo M&S!
